This past week, Philadelphia Planning Commissioners voted to oppose the passage of Bill No. 140906, a bill proposed by Councilman Mark Squilla, which allow for the construction of “urban experiential displays” (AKA 3D digital billboards) in Center City. After a presentation and commentary from the advertiser’s attorney and Scenic Philadelphia’s Mary Tracy, the Commissioners voted to oppose the passage of the bill with one Commissioner commenting, “I can’t in good conscience approve this in any case.”
This Tuesday, February 24, at 10 A.M. the City Council Rules Committee will be voting on bill number 140906, which would allow for the construction of.
These “sculptural” digital billboards will play full motion videos of commercials with accompanying audio content. The 3D billboards would be allowed to be constructed up to a height of six stories. Although the bill currently lists three locations that would be the sites of the first installment of billboards, it would open the door to a wave of UEDs flooding the area around City Hall.
Opponents of the bill say that outdoor advertising has been banned in Center City for over 25 years. Unlike the recently adopted Market East Advertising District, which requires building owners who construct digital billboards to earmark $10 million for public improvements, the billboard company proposing these 3D billboards has only promised a small amount of money to a select few non-profit groups. No consideration of the safety impact of full motion video and sound will have on drivers and pedestrians in a very busy section of Center City.
Why should City Council approve a bill that would not benefit Philadelphia or its citizens? If you would like to protect our most historic public spaces from abrasive, gaudy 3D billboards, please take the following steps:
- Attend the Rules Committee Meeting this Tuesday, February 24, at 10 A.M., Room 676 City Hall and voice your objections to this bill.
- Contact the Councilmembers listed below and tell them to STOP Bill 140906, a bill which favors the interests of one outdoor advertising company over that of an entire city.
Councilman Greenlee (215) 686-3446, (215) 686-3447
Councilman Henon (215) 686-3444, (215) 686-3445
Councilman Good (215) 686-3414, (215) 686-3415
Councilwoman Tasco (215) 686-3454, (215) 686-3455
Councilwoman Bass (215) 686-3424, (215) 686-3425
Councilman O’Brien (215) 686-3440, (215) 686-3441
Councilwoman Brown (215) 686-3438, (215) 686-3439